Sunday 30 September 2012

Devi Sri Prasad Demands Rs 1.5 Cr for Brand! | Branded Music Directors Demanding Huge Remunerations




There is a lot of competition in the music director sector because each passing day, many talented musicmakers are hitting the cine circuit. But despite the quantity and availability of talent, the young and dynamic Devi Sri Prasad demands a hefty sum. Well, Devi Sri reportedly charges Rs 1.5 crores per film.

On the other hand, the Mozart of Madras A R Rahman reportedly takes Rs 5 crores. Many who are aware of these figures are asking is it necessary to shell out so much. But there is a logic in this. When there is a branded music director for a film, the cinema collections will react accordingly.

So, the collections will also depend on the brand of the music director. People buy tickets keeping that in mind. First comes hero then comes director and next is music director only. That is why so much huge remuneration is given to certain music directors. However good the music is, if the music directors doesn't have brand then he would get not more than Rs 20 lakhs. That's how it works!

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